A personal project featuring a short animated video campaign for the Wildlife Trusts.
With the ever-growing trends of modernisation of garden landscaping, many forget to create a space for wildlife as well who need those spaces. Insect and pollinator habitats are dwindling due to large-scale commercial farming, hedgerow removal and human population growth.
This animation targets children from 7-11, It aims to educate through characters and a storyline focused on the environment and species, promoting sustainability by encouraging the reuse and upcycling of materials, all while fostering creativity and enjoyment.
Insects are essential to our existence and they need hidey places. (Greensideup, 2015)
The trailer to the animation.
Character turn of 'Gee' or known as Georgia
Character designs
Storyboard design of the full video
After effects breakdown look
BTS Hand-drawn animation using Callipeg.
Character initial sketches, looking at shape and height.
